Spain is now the 11th country for Beatly where the company activates influencer marketing campaigns.
Since the start of 2015 Beatly has expanded rapidly in new geographical markets. In 2017 alone Beatly launched campaigns in 6 new countries including Great Britain and Germany.
“We’ve proven the capacity and efficiency over and over by satisfying our customer base when entering new markets they have a hard time accessing, especially successfully”, says Jonas Arnklint, CEO of Beatly.
Beatly helps consumer brands to increase sales and brand awareness through its influencer marketing platform. Influencer Marketing - reaching your audience together with influential people in social channels as a way of marketing - continues to grow at a rapid rate.
As more people create their own viewing experiences on their personal devices, influencer marketing will continue to evolve in sophistication and measurability.
This puts pressure on actors within influencer marketing to not only deliver insights, but also a clear ROI.
“We tend to see the best results when combining highly quantitative and qualitative data in large-scale campaigns. That is why any activity on the platform is created that way. Everything from influencer compensation to brand/influencer matching is also based on a combination of current data and predictions”, Jonas continues.
So far Beatly has executed campaigns together with a portion of its network of 65000 influencers in:
- Great Britain
Beatly will continue to execute campaigns internationally and add to the list during 2018.