Free tools · No sign-up · No email
Answer it before the meeting.
The questions people bring to a first call, answered on the spot. Everything here is free and shows its working. Nobody asks who you are.
Creators · free · no account to start
Discovery
Search 250M creators across Instagram and TikTok before you brief. Save the ones that fit to lists, pin them from their profiles with the Chrome plugin, and bring the shortlist to the first call.
Open Discovery, freeMeasurement
The Lift Test
Will your campaign lift, or get lost in the noise? Drag three sliders and find out whether a brand lift study could prove the result.
Test a campaign →Contracts
The Rights Builder
Five decisions, one usage-rights clause you can paste into any contract, and a straight answer on how big an ask it is.
Build a clause →Compliance · SE & NO
The Disclosure Check
Paste a caption, pick Sweden or Norway. See in one glance whether a reader would know it is advertising, and get the line that fixes it.
Check a caption →Planning
The Brief Builder
Seven decisions and the brief writes itself, gaps marked in pink. Send it to a strategist, print it for your team, or keep the link.
Write a brief →Vetting · Engagement
The Rate Check
Type followers and the average likes and comments. Get the engagement rate, the range accounts that size usually land in, and a straight word on where this one sits.
Check a rate →Vetting · Fake followers
The Follower Check
Type the numbers on a public profile. Five checks say whether they make the shape bought audiences make, and which one to look at. Thresholds printed.
Check the numbers →Planning · Reach estimate
The Reach Check
Followers are not reach. Pick the market, list the creators, and get an estimate of the people who would actually see the campaign, and how often.
Estimate the reach →Why free
Because the answer is the pitch.
A campaign that cannot be measured, a rights clause nobody wrote down, a brief with three messages in it. These are the things that go wrong later and cost the most. Fixing them costs nothing at the planning stage.
So the tools do the planning-stage part for free, with the maths shown, whether or not you ever talk to us. When you do, the conversation starts three steps further in.
Ready when you are.
Bring the result from any of these to a strategist and we will build the campaign around it.
Talk to a strategist →